Schumacher signs multi-million euro cap sponsor deal

29 August, 2013

Michael Schumacher signs mega cap deal

Michael Schumacher signs mega cap deal

He is no longer seen in the Formula 1 paddock, but Michael Schumacher has just secured a lucrative sponsorship deal that will be the envy of most of today’s grand prix stars.

Bild newspaper reports that the seven time world champion, 44, has extended his contract with German investment company Deutsche Vermogensberatung.

Since 1996, the former Ferrari and Mercedes driver, now retired, has worn the long-winded word – or the shorter acronym DVAG – on the front of his cap.

Thursday’s report said that Schumacher’s new seven-year deal is estimated to be worth about €21 million, or €3 million per year. (GMM)

Subbed by AJN.


  • Hawk

    it must be them investing that same money for him

  • The_Spaghetti_Incident

    I’ve been wearing the same Nike cap since ’92.
    I’m still waiting for my money.

  • Michael Schumacher

    the most hated driver because he is so successful on and off the track!

  • Mercedes supporter forever

    @Michael Schumacher

    What do you mean the most hated driver? He’s a lot of people hero and a lot of people’s favorite driver..

  • 1eed

    I still cant pronounce the name

  • jeff

    DVAG Dekra It has all worked out well. He is entiteled and deserving. 7 World titles 91 wins 155 podiums 306 races 1556 career points The Accolades go on and on. He should wear a cap emblazoned with MMMMM….Michaels Money Marketing Management Machine.Its probably chump change. GRAZI SHUMI.

  • Mark

    Hard work gave him that deal.

  • lawl

    well deserved, one of the best ones ever.

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