Marussia announce Monster sponsorship deal
7 February, 2012
Feb.7 (Press Release) The Marussia F1 Team is pleased to announce its second new partnership of 2012, teaming with Monster.com®, the worldwide leader in connecting people to job opportunities and the flagship brand of Monster Worldwide, Inc. (NYSE: MWW). With its global reach and unique job matching technology, Monster helps employers from all sectors fulfil their recruitment needs, and provides job seekers with exciting professional career opportunities.
As its global online recruitment partner, Monster will work with the Marussia F1 Team to fill four highly specialised roles as part of a bespoke ‘Cool Jobs’ programme, sourcing qualified candidates from all over the world. In addition, the Marussia F1 Team will use Monster to fill up to 40 roles, drawing from talent throughout the EU, via a dynamic and industry-leading recruitment-marketing campaign. All of these jobs will help influence the technical and commercial success of the team.
The Marussia F1 Team will utilise a range of Monster’s products as part of the partnership including Monster’s Talent Management Suite, which will help the team optimise all aspects of the talent management lifecycle. In addition, the Marussia F1 Team’s use of Monster’s Career Ad Network® will ensure the greatest visibility for job posts among relevant seekers, and Monster’s Power CV® search tool will let the team quickly pinpoint the best-qualified candidates from the anticipated large number of applicants.
As a Marussia F1 Team Official Partner, the Monster brand will be introduced into the team’s trackside environment, including visibility on driver suits, beginning with Marussia’s first pre-season test later this month and throughout the 20 Grand Prix races of the 2012 season. The team will work with Monster to activate the relationship ‘glocally’ in each of those Grand Prix destinations.
Andy Webb, CEO, Marussia F1 Team:
“Monster is an exciting and much-welcomed addition to our portfolio of Marussia F1 Team Official Partners. Formula One is a technology-driven sport, but you need the right people with the right talents to drive these processes. At this time, when we are looking to augment our expertise in key areas of the team, this partnership will enable us to reach a much wider scope of qualified candidates, leveraging Monster’s global reach and its job matching technology.”
Katie Allen, Head of HR, Marussia F1 Team:
“The partnership with Monster will enable us to significantly increase our talent reach quickly and cost-effectively, which is vital in the F1 recruitment arena. As a small F1 team, we also look forward to using the Talent Management Suite to help us better manage our recruitment and resourcing plans in the most professional and efficient way, whilst ensuring that more of our HR focus can be directed at development activities for the business and our people.”
Ted Gilvar, Executive Vice President, Global Chief Marketing Officer, Monster:
“We’re thrilled to be working with the Marussia F1 Team. We’re confident that our global reach, combined with our unparalleled job matching technology, will help the team find the unique talent they need to succeed.”